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Amazon Analytics
 
Amazon Analytics

Why are some of the numbers so high with "+' signs

Since the top inventory value we can get is 999, we don’t have a way to have an accurate units sold value when the inventory is equal or greater than 999. This is why, when dealing when 999 inventory values in a listing (either in the inventory column or anything related to units sold), we display the “+” icon next to the value. Even though we guess there are more than 999 items on the inventory, for all calculations we use just the 999 items that we know about.
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What is "Alexa Rank" and why is it important for my brand?

Alexa Rank shows seller popularity. It ranks thousands of sellers based on their average number of pageviews over the past 3 months. The lower the Alexa Rank, or closest to 1st place, the more popular that website is. This is useful because these may be sites you want to target first since they have the most visibility.
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How does AA calculate available inventory?

(This number is generated by adding a big quantity of product to the shopping cart, Amazon will then let you know how much you can actually purchase from that seller at that given point in time.
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Why is it important to know the number of your products that are FBA or Self-fulfilled?

Gives you visibility if the seller is full filling the order or if its in Amazon’s warehouse
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How can 1 product have multiple ASINs?

One product can have multiple ASINs due to multiple Amazon sellers selling the product through different listings.
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How can 1 product have multiple ASINs?

One product can have multiple ASINs due to multiple Amazon sellers selling the product through different listings.
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How is the estimated sales count calculated?

If inventory numbers for a particular product changes between crawls we take all of the inventory changes for a particular product/seller and add them all up.
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Amazon Analytics

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